David Whitehouse - Digital Marketing Consultant

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Finally! Page 1 for my name

It’s taken me a few months, but finally I am ranking on page 1 for my name, David Whitehouse. I’m not sure where to go from here for my blog – my sole purpose was to get it ranking for my name – a kind of online centralised store of information so people can see [...]


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The 5 Most Common Google Analytics Mistakes

Ok, so you lazy people out there, I know what your like, you just slap your Google Analytics code on the site and think that its done. Well your wrong, and your messing up valuable data right now! Here are the most common mistakes: 1. Failing to Exclude URL Query Parameters Nobody ever seems to [...]


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Finally I have found some direction

Ok so I’ve been interested in the web for a while, and I love Internet marketing – I read about it all the time, every aspect – from attracting visitors and keeping them, to increasing conversion rates and average order values. Recently I’ve been reading about copywriting, Google Analytics and customer retention. The last one [...]


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AdWords not linking to Analytics

We had a problem at work the other day where our AdWords account was not linking to Analytics. It wasn’t the autotagging option in AdWords and it wasn’t caused by us not choosing the ‘add cost data’ in Analytics, since this wasn’t an option. The problem was caused on the 23rd/24th of March – Google [...]


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Google Analytics Qualified

Yesterday I gained the new qualification from Google for Google Analytics after passing their Google Analytics IQ test. The studying I did for the exam was most useful – it will enable me to maximise the profitability of any website.


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3 Articles Purchased – $12

Well I really couldn’t be bothered, but they should be on a good subject – just waiting on Jenny to supply me with them  Anyways, thats another £8.40 gone…


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