David Whitehouse - Digital Marketing Consultant

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Review of Permission Marketing

So I’ve just finished reading Permission Marketing by Seth Godin, after hearing his name mentioned so much over the past few months I decided I best read one of his books. Permission Marketing was really the book that seemed to make him – the first successful one. I must say I thought the book was [...]


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AdWords not linking to Analytics

We had a problem at work the other day where our AdWords account was not linking to Analytics. It wasn’t the autotagging option in AdWords and it wasn’t caused by us not choosing the ‘add cost data’ in Analytics, since this wasn’t an option. The problem was caused on the 23rd/24th of March – Google [...]


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