David Whitehouse - Digital Marketing Consultant

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The Forgotten Split Test – a 3 Year Test!

I was writing a post for the Dave Naylor blog about Google Analytics and Website Optimizer when I thought “have I ever done a split test?”, so I logged into Google Website Optimizer briefly and noticed the following test from 9th May 2007! And it was still running!!! I’m not entirely sure what is happening [...]


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