Shockingly Bad Ads from AdSense

Posted by David Whitehouse

So I’ve been fiddling with my AdSense ads on my MW2 site – it’s getting quite a lot of page views, so I was interested to see why it was getting a low CTR, as I had placed some of my ads in highly visible areas… So I logged on to the site and checked the ads on the homepage – ok, then I clicked through to the first blog post I noticed and I saw this below (click to enlarge):

Now I don’t know about you guys, but I doubt the average Modern Warfare 2 player is going to have corporate team building on his mind right now, do you?  So I think this is my current problem, Google is serving unrelated ads…

Does anyone know how I can get AdSense to put some better ads on it?  I know you can target ads based on certain parts of text – is this is why I am being punished?!

Any suggestions welcome.