Well I say a year, but really it’s only 9 months, but I’ve still got a few books to read and I’ve only got 3 months to go (plus I’ll be reading the new Discworld shortly after Christmas – whether someone buys me it or not *hint hint*). Anyways, I can’t believe how much I [...]
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Review of Net Words, written by Nick Usbourne
- July 12, 2009
- Book Reviews
- No Comments
This book was the second book I have read on copywriting. The first book (which I got half way through) was more for offline print advertising – where as this book is specifically for online. I must say I found this book difficult to get into and a long hard read. The book is written [...]
A Review of All Marketers Are Liars
- May 2, 2009
- Book Reviews
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I’ve just finished reading All Marketers Are Liars by Seth Godin. Well, I say “finished reading” but I should actually say “prematurely abandoned”. I was reasonably satisfied with Permission Marketing, it had some reasonable advice, if not a bit waffly, but this book just had nothing useful to say. It was boring, tedious and “just [...]
Review of Permission Marketing
- April 26, 2009
- Book Reviews
- No Comments
So I’ve just finished reading Permission Marketing by Seth Godin, after hearing his name mentioned so much over the past few months I decided I best read one of his books. Permission Marketing was really the book that seemed to make him – the first successful one. I must say I thought the book was [...]
See In To The Future
- October 19, 2008
- Book Reviews
- No Comments
I’ve been reading a very interesting book named Future Files: The 5 Trends That Will Shape The Next 50 Years written by Richard Watson. The book has given me a good insight into what the future could be like, some of the things in the book could go either way, but in some cases I [...]
The Best Book On SEO I Have Ever Read
- September 28, 2008
- Book Reviews, SEO
- No Comments
In Get to the top on Google, David Viney goes into great detail with a step by step approach to SEO, both methodical and detailed this book is all you need to create a website that attracts thousands of customers. Written with the online business in mind in talks about which keywords to target, how [...]
Enter The Dragon
- September 21, 2008
- Book Reviews
- No Comments
I’ve just finished reading the new book Enter The Dragon by Theo Paphitis, one of the investors from Dragon’s Den. Really enjoyed it, I’ve also read the Tycoon and the generic Dragon’s Den books, but I wouldn’t recommend them as they are not very engaging or useful. I was going to pick up James Caan’s [...]
Dragon's Den
- September 12, 2008
- Book Reviews
- No Comments
Ok so I’ve been reading Duncan Bannatyne‘s (the Scottish one from Dragon’s Den) excellent book, Anyone Can Do It: My Story, which has really impressed and inspired me. I’ve been looking at how all the Dragon’s got their money and I’ve decided I want a piece of the action, hence the reason I am trying [...]
