Ok, so you lazy people out there, I know what your like, you just slap your Google Analytics code on the site and think that its done. Well your wrong, and your messing up valuable data right now! Here are the most common mistakes: 1. Failing to Exclude URL Query Parameters Nobody ever seems to [...]
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How to setup Twitter to promote your WordPress blog
- April 27, 2009
- Wordpress
- 2 Comments
I’ve been looking into all the difference Twitter related plugins for WordPress, all the different services starting up for Twitter and thinking about how you can promote yourself through Twitter. As a result of this I’ve come up with what I think is the perfect setup for promoting your WordPress blog through Twitter. Basically, here [...]
Finally I have found some direction
- April 26, 2009
- Personal
- No Comments
Ok so I’ve been interested in the web for a while, and I love Internet marketing – I read about it all the time, every aspect – from attracting visitors and keeping them, to increasing conversion rates and average order values. Recently I’ve been reading about copywriting, Google Analytics and customer retention. The last one [...]
Interacting with the web on mobile phones
- April 26, 2009
- Personal
- 1 Comment
One thing I’ve noticed after owning the G1 for about a week is that the way I interact with the Interweb is different. On my mobile it seems to be more about apps rather than web pages – to be honest web pages load too slow for me and I find them fiddly to navigate. [...]
Review of Permission Marketing
- April 26, 2009
- Book Reviews
- No Comments
So I’ve just finished reading Permission Marketing by Seth Godin, after hearing his name mentioned so much over the past few months I decided I best read one of his books. Permission Marketing was really the book that seemed to make him – the first successful one. I must say I thought the book was [...]
Do you separate your social (network) life from work?
- April 25, 2009
- Personal
- No Comments
That title probably sounds a bit weird – let me explain. I use Facebook for friends and Twitter mainly for professional contacts. I like to keep the two separate, which is why you won’t see a Facebook link on my website. So am I missing out on untold amounts of targeted traffic? Or am I [...]
Copywriting/split testing vs SEO
- April 24, 2009
- Personal
- No Comments
After working for Bronco for a while I’ve been noticing how there can be two ways to approach things – from an SEO perspective or from a copywriting perspective. Obviously you can combine the two, but usually there is an emphasis on one or the other. Which do you prefer to use? Which do you [...]
AdWords not linking to Analytics
- April 23, 2009
- Google Analytics
- 1 Comment
We had a problem at work the other day where our AdWords account was not linking to Analytics. It wasn’t the autotagging option in AdWords and it wasn’t caused by us not choosing the ‘add cost data’ in Analytics, since this wasn’t an option. The problem was caused on the 23rd/24th of March – Google [...]
Scheduled Posts on WordPress
- April 22, 2009
- Wordpress
- No Comments
One thing I never bothered using before working at Bronco is scheduled posts on WordPress. But this feature happens to be extremely powerful! You can get all your articles on for say the week, or month (whatever) and have it released whenever you want!!! If your in the UK and you want to target the [...]
Feedburner – the answer to my email marketing dreams!
- April 21, 2009
- Personal
- 4 Comments
For those of you who know me, you will know that I’ve had a health problem that has prevented me using the net as much as I like over the years – so you’ll understand. For the rest of you, please bare with me if I regurgitate old stuff/ideas – I’m still playing catchup! I’ve [...]
